I just saw a print ad for Calvin Klein´s new fragrance Secret Obsession. The new ad campaign features Eva Mendes, my girl crush. In my opinion the picture looks good but it´s not sensational. It looks like any parfume ad, it doesn´t really stand out. I think they should have used Evas sensuality more. It was my favourite parfume in the ´90s and I will definitely try it when it comes to stores. Interesting to see if the parfume is as bland as the ad!
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